Our latest & greatest
Here’s a sampling of some of our client projectsDiscount Cab
Recruitment Advertising & Employment Branding
Since 1984, Discount Cab has been a leading private transportation company in the Southwest. Utilizing the latest technology in recruitment advertising and employment branding, AEI Advertising developed a strategy that incorporated web design and analytics, responsive email campaigns, online banners, search engines and job boards coupled with traditional recruitment efforts such as postcards, career fair banner stands, employee referral programs and giveaways. The comprehensive effort resulted in an increase in both quantity and quality of Discount Cab employees.
Sunstate Equipment
Recruitment Advertising & Employment Branding
Diversity/highly targeted recruitment
Sunstate Equipment has been a leading provider of construction, industrial and special event construction rental and equipment tools since 1977 with locations throughout the Southwest Region. When the company experienced an ongoing shortage of diesel mechanics and heavy equipment operators, they contacted AEI Advertising to develop a campaign that would reach a diverse audience, specifically veterans and those transitioning out of the military. Sunstate’s key objective was to develop an ongoing applicant pool, so AEI Advertising developed a comprehensive strategy incorporating a military career landing page, print ads, social media posts to targeted audiences, press releases and niche job postings. The project resulted in a significant increase of high quality new hires and further cemented the company’s brand as a leading employer in the veteran community.
Ahwatukee Planning & Investments
Consumer Branding & Marketing
When local financial planning firm Ahwatukee Planning & Investments decided to build its brand from the ground up and raise its visibility in the marketplace, its owner turned to AEI Advertising. Our team took the time to understand the firm’s identities, goals and prospective client base and created a brand and campaign that appealed to the firm’s target market. As part of this project, AEI Advertising’s creative team developed sleek and professional brochures, envelopes, business cards and portfolios as well as a Facebook page and email campaign that truly captured the firm’s capabilities and professionalism.
Prestige Cleaners
Consumer Branding & Marketing
A growing family-owned dry cleaning business with multiple locations, Prestige Cleaners reached a point where they were ready to refresh their brand and launch a targeted social media and email campaign to grow their customer base and better engage existing customers. The team at AEI Advertising worked closely with the company to create and design a fresh website as well as launch a mobile application. The campaign was then expanded to include print ads, responsive email campaigns and brochures. AEI Advertising also assisted the dry cleaning business with employee recruitment efforts through job postings on career boards, employee newsletters and other online career recruitment efforts. AEI Advertising’s efforts resulted in an increase in social media followers and engagement as well as new customers patronizing the business.
Valley Christian High School
Consumer Branding & Marketing
Valley Christian High School is a private faith-based high school. It has been named among the top 50 Christian high schools in the U.S. Despite its excellent track record with 97 percent of its graduates going on to higher education, the school was not widely known in the community and its leadership wanted to develop a greater awareness of the school and its offerings. AEI Advertising worked with Valley Christian’s marketing and executive management team to develop a campaign that included print advertising, billboards, online banner ads, postcards, brochures. Before launching the campaign, the creative team at AEI Advertising refreshed the school’s logo to better reflect the true spirit of this unique and special private school.
Kal Tire
Recruitment Advertising & Employment Branding
Kal Tire is Canada’s largest independent tire dealer and North America’s largest commercial tire dealer. The company’s Mining Tire Group is a global leader in mining tire service and supply and operates on more than 150 mine sites across five continents. AEI Advertising worked with the company on a series of three targeted career recruitment campaigns to engage and improve applicant rates at career fairs, drive candidates to apply at their stores and increase their number of mechanics. The campaigns utilized creative design and targeted messaging with web landing pages, accompanying eblasts and a social media strategy to drive a higher quality and quantity of job applicants to Kal Tire.
